However, the dawn of big data and the scale of computing power required to handle it brought utilities back on the scene. As computing equipment became less expensive, these services fell out of favour. This step forward actually brought business computing back to its earlier decades, when computer utilities were commonly used to bridge the gap between companies’ desire to modernise and the capital investment required. “For example, colocation data centres now act as network hubs for your private infrastructure and public cloud instances.”īusinesses could now access infrastructure-as-a-service, no longer needing to build and maintain their own servers in order to enter the digital age. “Less than 20 years later, over half of Irish businesses now use cloud computing and data centres in a very different way,” said Interxion MD Séamus Dunne. In 2006, Amazon subsidiary Amazon Web Services debuted its first cloud computing services. Irish entrepreneur and investor Sean O’Sullivan is credited with co-coining the term ‘cloud computing’ back in the nineties, but it was midway through the noughties that the term was popularised by a major player. It estimated that, in 2006, the world created 161 exabytes of data (equivalent to 161bn GB), and this was going to escalate quickly. The following year, IDC would issue a first-of-its-kind whitepaper on the amount of digital data zipping around the world annually. The explosion of online media meant more bits and bytes were circulating than ever before. The iPlayer was dreamed up by a BBC employee frustrated by the trials and tribulations of torrenting Buffy the Vampire Slayer, but more of this iconic show’s influence on internet culture later.
THE GODFATHER 1 XBOX 360 TRIAL
The BBC was also innovating in 2006, bringing its iPlayer service out of trial phase and beginning the process of making UK TV more online and on demand.
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The iTunes store topped 1bn songs downloaded, Gnarls Barkley celebrated being the first act to score a UK No 1 from downloads alone, WikiLeaks went online, and went mobile via i-Mode, O2’s mobile internet portal. In 2006, the media landscape was evolving under the influence of Web 2.0 and broadening internet access.
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The Bebo generation demands more from data and the world of computing transforms to keep up.